Megapowerstar Ram Charan’s latest movie Orange is fast completing its post production work. Mega Brother Nagendra Babu is planning to release the movie by Nov 5^th on the eve of Deepavali.  Charan is very confident on the movie as it does contain good love story and youthful subject with lot of emotions and family drama. More over Charan is riding high with his recent industry hit block buster movie Magadheera and with all support from Megafans, Charan can make a mark at the box office. 

On the other hand many big movies are also in queue for the release in the coming one month duration. Venkatesh’s Chandramukhi-2, Nagarjuna’s Gaganam, Mahesh’s Khaleja, NTR’s Brindavanam are the few biggies ready for the release in one month time. It is estimated that 150 crores rupees were invested in the above said 5 big movies, apart from that Rakthacharitra, Bava and other few releases are also waiting in the queue. Now the big question is whether Tollywood can take that much huge investment and give returns in the same proportion?  Generally for Andhra Pradesh Sankranthi, summer and Dussera are considered to be good seasons. Deepavali is always considered as a bad season for Telugu movie releases. On top of that Multilingual Tamil, Telugu, Hindi movie ROBO is also hitting the screens in October 1^st.

So huge investments were made and everyone is forcing their movies to be released In a span of 35 days.  Availability of theatres is another problem. As movies are being made with huge investments, every one wants to release the movie with maximum number of theatres, but availability of theatres is going to hit the revenue a lot. In such fierce competition, a good or better movie can mar the collections of  an average or below average movie. It is better that the Telugu film producers should learn to organize themselves and plan to release the movies in a proper way, otherwise industry will suffer.