Magadheera - Times of India first week Trade Report

 

The much-hyped, big ticket flick Magadheera (starring Ram Charan Tej and Kaajal) has opened to fabulous first week collections and seems all set to re-write box office records. The film has already grossed Rs 20 crore in the first week of its release with approximate region-wise break-up being Nizam (Rs 7crore), Rayalaseema (Rs 5 crore) and Andhra (Rs 8 crore) and is being screened in 1000-odd theatres all over the state. An overjoyed Ram Charan says it will “take more time (for the success) of the film to completely sink in. I can attribute the film’s success to every member of the 200-odd strong unit and wouldn’t like to say I am the sole factor responsible for the box-office returns of the film. It has been a team effort.”

The Rs 40-crore extravaganza, claims the young heartthrob is “a wonderful gift” from his uncle and producer Allu Arvind.

Filmmaker Rajamouli says he’s “truly happy since our hard work has been rewarded. The success is attributed to me and Charan but I would like to share it with all my technicians to made this magnum opus possible.”
Earlier this year, producer Shyamprasad Reddy’s Arundhati became the highest grosser overseas (notching up Rs 3 crore plus) besides garnering Rs 30 crore within the country. Before this, Jalsaa, starring Ram Charan’s uncle and actor Pawan Kalyan held the record for the largest opening collection (Rs 16 crore) by a Telugu film, followed by Rajamouli’s Yamadonga which garnered Rs 13 crore.

The first week of initials of all-time top grossers of Tollywood like Pokiri (Rs 8 crore) and Kick (Rs 11 crore) had a steady beginning before hitting the BO jackpot by gradually adding more theatres and prints to cater to their growing popularity.

Producer M S Raju who made big bucks with films like Okkadu and Varsham feels “glad that the audience is encouraging novel themes and fresh backdrops.”

For now big budget period films seem to be the BO flavour this year, until a small films proves otherwise.

TOP GROSSER

Pokiri Rs 40 crore
Jalsaa Rs 31 crore
Yamadonga Rs 29 crore
Arundhati Rs 30 crore
Kick Rs 25 crore